[Media-advisors] more media contacts

here's a couple more media folks for the list. (Karen- these come from Beth- the lady you met when you did your presentation to the CCC bird club) ---------- Forwarded message ---------- From: Elisabeth Pforr Date: Wed, Jul 21, 2010 at 12:11 PM Subject: Re: A Letter from Mickaboo Founding Director About the Proposed Ban on SF Pet Sales To: Elizabeth Young There are two newspapers, both daily/weekly, who have run many of my Letters to Editor and might be willing to do stories on this. I do think that the adoption procedures which Mickaboo has for the betterment of the birds, discourages some people because they think it will take too much time. Here are the papers that Mickaboo might approach: Daniel Borenstein, staff columnist & editorial writer Contra Costa TIMES 925-943-8248 or dborenstein@bayareanewsgroup.com Judith Prieve, Editor Brentwood News (Contra Costa TIMES section) jprieve@bayareanewsgroup.com Rick Lemyre, Managing Editor, The Brentwood Press (weekly) Rick@brentwoodpress.com This paper has a wide circulation including Antioch, Oakley and I believe Pittsburg (they have separate editions) ------------------------------ *From:* Elizabeth Young *To:* Elisabeth Pforr *Sent:* Mon, July 19, 2010 4:20:53 PM *Subject:* Re: A Letter from Mickaboo Founding Director About the Proposed Ban on SF Pet Sales p.s. Do you have the contact info of any folks in the media that you could share with us? We're working hard to get the rescue perspective out there in response to all the breeders are doing. We did get a fair amount of editorial space in Friday's (7/16) SF Chronicle (Open Forum section). On Mon, Jul 19, 2010 at 4:19 PM, Elizabeth Young wrote:

Hi, Beth-

Be prepared for all kinds of nastiness. People have their panties all bunched up about "protecting their precious (right to keep selling) animals" (see flyer attached in two different versions- not sure if you have Adobe for .pdfs).

And pasted below is a point-by-point refutation, done by one of Mickaboo's volunteers, of misinformation that is being slung around.

Hugs to you and yours- e

*Some Facts about Mickaboo Companion Bird Rescue and the Crisis of Unwanted Birds*

A great deal of misinformation is being spread about the growing number of homeless, unwanted birds in the Bay Area. Since the San Francisco Animal Welfare Commission first mentioned adding small animals, including birds, to a proposed ban on the sale of dogs and cats in the city, a coalition of breeders and pet store owners has attempted to dismiss the problem and to discredit the organization whose representatives brought it to the commission's attention, Mickaboo Companion Bird Rescue. In testimony before the commission, in letters, flyers, and emails, they have repeatedly distorted and misrepresented the practices and purpose of this nationally respected rescue group, while denying the existence of any crisis in unwanted birds and trying to obscure its root causes. By their account, hardly any homeless or unwanted birds exist here (or anywhere else in the US). The crisis, they say, is an illusion created by rescue groups like Mickaboo for our own purposes. Mickaboo's agenda, they claim, is to profit from the adoption fees we charge; pet stores — which offer customers greater choice — are "competitors" for bird sales, and Mickaboo wants to destroy these independent businesses, limiting people's access to birds. Mickaboo's "high" fees and "burdensome" adoption procedures are what create the appearance of a crisis, since they discourage adoption and produce a backlog of unadopted birds. Mickaboo is a radical Animal Rights group whose ultimate goal is nothing less than the complete prohibition of pet ownership.

This narrative is false from start to finish. Some parts actually contradict others (why should we want to prohibit pet ownership if our goal is profit from people adopting our birds?). None of it withstands any comparison with reality. But it is not simply inaccurate, it is dangerously wrong in diverting attention away from the real, emerging crisis in our city and around the country. If you care about animal welfare or your rights to have companion animals, please compare their misstatements with the facts.

FALSE: There is no crisis of homeless birds. Their numbers in shelters are insignificant compared to impounded dogs and cats. THE TRUTH: There is a huge and growing crisis of unwanted birds. It has taken four centuries for the numbers of homeless dogs and cats to reach the levels they have in America today. The explosion of domestic parrot populations (now estimated at some 40–50 million in US homes) has occurred only in the past 20 years, driven by the rise of large-scale, industrial breeders and pet retailers in the 1990s. As people who purchased birds on impulse confront the difficulties and cost of caring for these complex, demanding, essentially wild animals, more and more are relinquishing them, sometimes illegally releasing or simply abandoning them. Most of these birds never reach shelters, dying from untreated illnesses and neglect at home or from starvation or predation when released. The problem has worsened during the current housing crisis and recession, as people losing their homes are simply abandoning birds, sometimes entire aviaries, at an alarming rate. Craigslist is filled with ads for unwanted birds. Mickaboo's annual intake numbers have gone from about 35 in 2002 to a projected 500 this year. If that growth rate continues, the number will reach 5,000 by 2018. Rescue groups and shelters cannot absorb such growth. Mickaboo currently has 375 rescued birds needing homes, and our volunteers' space to house them is at capacity. Recently we have been forced to impose a moratorium on the intake of cockatiels, although we know of many who need our help. All the while, more birds continue to be bred and sold.

FALSE: Mickaboo hates pet stores and wants to drive them out of business. THE TRUTH: Mickaboo hates the mistreatment of animals; we do not hate pet stores. We don't want to ruin businesses, especially small, independent ones; we just want them to stop selling commercially bred birds. There are other business models pet stores can follow that don't involve selling bred animals. In the Bay Area we have both chains (Pet Food Express) and independent stores (For Other Living Things, Sunnyvale) that provide goods and services for companion animals, as well as pet stores (Andy's, San Jose) that sell only re-homed animals). We regret the effect banning bird sales might have on the income of some pet stores and their employees, many of whom genuinely love animals. However, the issue cannot be reduced simply to the economic interests of these stores. So long as pet stores promote birds as easy-care or "starter" pets, they will create unrealistic expectations, frustrated owners and countless miserable, unwanted birds. Moreover, even the most responsible pet sellers — stores that treat their birds well and provide good information and guidance to prospective buyers — are supplied by and support large breeding operations that rival puppy mills in life-long cruelty toward their captive breeding animals. Such extreme mistreatment of highly intelligent, emotionally sensitive creatures cannot be justified, tolerated, or supported, even indirectly.

FALSE: Mickaboo earns profits through its adoption fees. THE TRUTH: Mickaboo is a 501(c)3 organization, run entirely by volunteers. It does not make money on anything, nor does anyone who works for it. Even without physical facilities or paid employees, the cost of our rescue work is staggering. Many of our rescued birds need expensive and prolonged medical treatment, and Mickaboo spends on average more than $10,000 per month for veterinary care. Adoption fees defray a small fraction (less than 15%) of those costs. The rest comes mainly from donations and few, small fund-raisers. Our finances are a matter of public record. What the records do not show are the many additional costs that Mickaboo's volunteers absorb themselves — food, transportation and toys for their foster birds — to say nothing of the countless hours of skilled and loving labor they give to emotional rehabilitation and socialization, getting once neglected and abused animals to trust people again.

FALSE: Mickaboo's "high" adoption fees and "burdensome" procedures discourage adoption. THE TRUTH: Mickaboo's adoption fees are in most cases less than what the same bird would cost if purchased from a pet store or breeder. Our adoption procedure requires people to take a basic bird-care class, fill out a questionnaire, be interviewed over the phone, and have a home visit. We do not consider these requirements burdensome, in light of the past treatment some of our birds have suffered, the investment we have made in rehabilitating them, and the lifelong commitment we make to their welfare. Nor should anyone who is serious about having birds in their home, given the long-term responsibilities their care demands. We are not trying to put up barriers to adoption. Our goal is to educate adopters and to be sure they are able and willing to provide safe, healthy, and permanent homes for our birds. Pet stores are only required by law to provide a one-page care sheet (often containing out-of-date or erroneous information) to send home with the animal. Certainly it is easier to walk into a pet shop and buy a bird than it is to adopt from us or any other reputable rescue organization. But it is exactly that kind of impulse buying we want to discourage. A person too impatient to go through an adoption process is probably not patient enough to care for a parrot. Someone unwilling to pay a modest adoption fee is not likely to spend the money that avian veterinary care will cost.

FALSE: Mickaboo refuses to work with pet stores on finding solutions. THE TRUTH: Besides working with most of the Bay Area's animal shelters, Mickaboo cooperates with several local stores, including Pet Food Express, Andy's Pet Shop in San Jose, and For Other Living Things in Sunnyvale, holding our public classes and adoption fairs at their facilities. We are grateful to anyone else trying to help animals in need, and we will be happy to work with other pet stores as soon as they stop selling live, bred animals. It is not helpful to our cause to promote businesses that continue to sell commercially bred birds, thereby creating the tragic problems we are working so hard to solve.

FALSE: Mickaboo is ideologically opposed to people having pets and wants to outlaw it. THE TRUTH: Mickaboo was founded and is run entirely by people who love animals and have many in our own homes. We could not devote the hundreds of hours and thousands of dollars to rescue and rehabilitation work if we didn't. Our concerns are simply that people make informed choices about acquiring birds and be committed to giving them the attention and care they need. We support responsible pet keeping in many concrete ways. MIckaboo's Web site offers a wealth of information on bird behavior, health and care for the public to read and download. Mickaboo teaches free classes in basic bird care about every two weeks at locations around the Bay Area. We also offer classes on more advanced topics ranging from foraging to lighting to understanding bird body language. And every person who fosters or adopts a bird from Mickaboo automatically becomes part of an active, Web-based discussion group providing support, expert, personal advice, and sometimes emergency help to volunteers and their birds. Mickaboo needs more caring, responsible people, not fewer, to join us in adopting and fostering homeless birds — ours as well as the many beyond our reach.

If you are interested in adopting or fostering a bird or would like to attend one of our classes, volunteer or donate, please visit http://www.mickaboo.org/ or phone 650-450-9104.

On Mon, Jul 19, 2010 at 4:09 PM, Elisabeth Pforr wrote:

...

I agree strongly that there are far too many unwanted birds in pet shops and at breeders' locations. My heart (like yours) goes out to these poor, innocent creatures with wings. I am unsure how the Contra Costa Avian Society feels re this. There was a petition at the June mtg but I did not hear the explanation. I will take a copy of this to Friday 7/30 mtg and make my opinion known. Some of the members ARE breeders and I do not know their thoughts yet about this. The mtg this next time will be at the Concord Water Dept. mtg rooms on Concord Ave. if you know anyone who might want to attend. It will be a toy-making mtg. using whatever we can to make new ones for ourselves.

------------------------------ *From:* Elizabeth Young *Sent:* Wed, July 7, 2010 1:21:18 PM *Subject:* A Letter from Mickaboo Founding Director About the Proposed Ban on SF Pet Sales

*Hello-* ** *I wanted to share with you this letter from one of my most respected heroes.*

My name is Tammy Azzaro. I am a founder and director of Mickaboo Companion Bird Rescue and a Registered Veterinary Technician in California. Mickaboo is an all-volunteer non profit bird rescue, rehabilitation and rehoming organization. We take in the abandoned, unwanted and surrendered birds from individuals, pet stores, shelters and veterinarians when the birds need medical care, socialization and placement.

I wanted to write and express my support of the proposed ban on pet sales in San Francisco.

San Francisco has always been at the forefront of positive change so I am thrilled at the prospect of "my" city adopting such a progressive policy.

I know there have been a lot of arguments from local pet store owners who will be financially impacted if this ban takes effect. However, the positive economic impact this ban will have on government run shelters which often end up with unwanted and/or abandoned pets can not be overlooked. It will definitely have a positive impact on our rescue intake numbers. When I started Mickaboo Rescue nearly 15 years ago, we were dealing with approximately 25-30 birds per year going through our system. Now, we have hundreds of homeless birds and in 2009 we took in over 400 birds, most of which originally came from pet stores. Also, at that time, it was very rare for us to get in the larger species like Macaws, African Greys and Amazon Parrots. Now, due to the rampant availability of these species at pet stores driving their monetary value down and the ease with which anyone can purchase one through a pet store setting, we have hundreds of those larger species coming in annually as well. Many of these birds have been neglected or abused to the point of excessive screaming, aggression and self mutilation. You can see the sheer number of homeless birds in our organization alone on our website: www.mickaboo.com

Many people know about the horrors of puppy mills, the negative effects such places can have on the socialization and medical health of dogs and the huge over-population problem most California cities have with cats and dogs. However, not many people see bird over-population as a problem. I can attest to the fact that bird over-population IS a problem and is getting worse every year. Mickaboo works through a network of dedicated foster homes and we can not keep up with the constant need for homes. We have to prioritize the sick, injured and shelter birds and we have to regularly turn away healthy, well socialized birds due to lack of space in our foster system. If this law passes, it will stop the flood that has been building in San Francisco over the past decade. If we do not do something to protect these special animals, we will see more and more end up at shelters and being euthanized due to lack of space. Although birds are smaller than most dogs and cats and take up less space at shelters, their care requires more specialized knowledge so the pool of potential homes is smaller. Also, their life-span is much longer than most other pet animals so that makes it much more difficult to secure them a lifelong home. If SF adopts this new ban, I can assure you there will still be plenty of birds in the shelter and rescue systems for folks who want to add a feathered friend to their family. We can provide data that shows the number of birds we have available for adoption now vs. just several years ago to show the staggering increase which will only get worse over time.

As a long-time rescue worker, bird lover and San Francisco native, I ask that you please support the pet store sales ban. This ban does NOT mean 'no pets' for San Franciscans---what it means is 'homes' for those we already have in our shelter systems.

Sincerely,

Tammy Azzaro, RVT Director, Mickaboo Companion Bird Rescue

*Please join us Thursday, July 8th at 5:30pm in San Francisco for the Animal Welfare Commission meeting, which will be held at:

San Francisco City Hall

1 Dr. Carlton B. Goodlett Place, Room 408

San Francisco CA

Your presence to support the well-being of all rescue animals as well as companion/pet birds will be greatly appreciated. ALL ARE WELCOME - SF RESIDENCY IS NOT REQUIRED.*

Click here to read the story of how Tammy started Mickaboohttp://www.mickaboo.com/newsletter/jan10/mickandfoundingmickaboo.html

Thank you. e

-- Elizabeth

Until they all have homes, don't buy, don't breed- adopt. www.RescueReport.org http://www.rescuereport.org/ www.MickaCoo.org http://www.mickacoo.org/ http://www.youtube.com/watch?v=QGjyooh3Yo0

-- Elizabeth

Until they all have homes, don't buy, don't breed- adopt. www.RescueReport.org http://www.rescuereport.org/ www.MickaCoo.org http://www.mickacoo.org/ http://www.youtube.com/watch?v=QGjyooh3Yo0

-- Elizabeth Until they all have homes, don't buy, don't breed- adopt. www.RescueReport.org http://www.rescuereport.org/ www.MickaCoo.org http://www.mickacoo.org/ http://www.youtube.com/watch?v=QGjyooh3Yo0 -- Elizabeth Until they all have homes, don't buy, don't breed- adopt. www.RescueReport.org www.MickaCoo.org http://www.youtube.com/watch?v=QGjyooh3Yo0