January 2011 - Media-advisors

radio interview
by Michelle Yesney 28 Jan '11

28 Jan '11

I finally talked to Jonathan and we have the interview scheduled for Tuesday. The station is KEAR AM at 610. It is part of a family oriented broadcast network.

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Jonathan Ricker, T E R radio in SF, (510) 962-5693
by Patricia Blau 25 Jan '11

25 Jan '11

Here's the scoop: He has a group of non-profits/charitable, local community organizations he says he "kind of cycles through," giving them a (brief) voice on a regular basis (it sounds like he interviews for 15 minutes & edits to 5 minutes). The person who speaks to them (which doesn't have to be the same person) and/or the organization decides the topic for each interview; I'm sure he decides which ones really work for him, too. The first appointment available to us is either today-- he has one slot left, between 2:30pm & 4pm -- or Friday, when he's pretty open. Do we want to open with talking about the wild parrots of SF and how we care for them (Jennifer)? - always a good attention getter. This will also be a venue for talking about Rio, the movie, when it comes out, and macaws in general. I suspect the radio station is not highly listened to, so my hopes are not high that this will give us incredible exposure, but any exposure is good exposure (except that brutal divorce situation), so they say. I don't necessarily think pitching that everyone vote for us on pepsi would be the best way to open? - I'm wondering if we want to save that pitch for March or whenever we go back to that, to give more bang for the buck at that point. What does this group want to do? p

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Re: [Media-advisors] Jonathan Ricker, T E R radio in SF, (510) 962-5693
by Elizabeth Y 25 Jan '11

25 Jan '11

That sounds good to me. The way I've come to tell this story to the public is something to the effect of- -Our society is becoming aware of all the puppies & kittens in shelters that need rescue -But something most people aren't aware of is the growing homeless pet bird crisis -Birds: long-lived, smart, sensitive and complex, are often given up by owners. -Bird rescues are full of wonderful pet birds that cannot be released into the wild and who need homes. -Pet bird relationships can be extremely successful and satisfying when their needs for proper diet, environment, enrichment and care are met and heartbreaking when not. -Mickaboo Companion Bird Rescue is an all volunteer nonprofit serving the greater Bay Area by providing free bird care classes and counseling and by providing avian vet & foster care to birds that would otherwise be homeless. -Mickaboo is a WONDERFUL partner for any pet bird lover because of the resources & opportunities we provide. -You can get a free bird care education, learn first-hand info about hundreds of available pet birds, foster before making that lifetime commitment to adopt and always have a knowledgeable and responsive group of fellow bird lovers to help along the way. -Mickaboo is always in need of more volunteers, foster homes, adopters and donations. Our avian vet bills in 2010 were up 41% over 2009 and YOUR support for these amazing birds is much appreciated & much needed, in whatever ways you can provide it. -Even getting the word out about the homeless pet birds is a huge help. Until there are homes for all of them, please- don't buy, don't breed, ADOPT. www.Mickaboo.org (repeat spelled out) and phone number. If any mention at all of Pepsi is made, I'd do it at the end and invite folks to text 105245 to 73774 everyday in January to help us win a Pepsi Refresh grant. LOL! Not that anyone asked nor that Patty or anybody else wants or needs my spiel but there it is. In black & white. 8 O No wonder I am ALWAYS behind. e Elizabeth Y PLEASE vote for Mickaboo & 'Coo today and every day this month to help us win a MUCH needed $50K grant! www.refresheverything.com/mickaboobirdrescue www.RescueReport.org -----Original Message----- From: Patricia Blau <pblau(a)sonic.net> Sent: Tuesday, January 25, 2011 9:57 AM To: Mickaboo media advisor team <media-advisors(a)mickaboo.org> Subject: [Media-advisors] Jonathan Ricker, T E R radio in SF, (510) 962-5693 Here's the scoop: He has a group of non-profits/charitable, local community organizations he says he "kind of cycles through," giving them a (brief) voice on a regular basis (it sounds like he interviews for 15 minutes & edits to 5 minutes). The person who speaks to them (which doesn't have to be the same person) and/or the organization decides the topic for each interview; I'm sure he decides which ones really work for him, too. The first appointment available to us is either today-- he has one slot left, between 2:30pm & 4pm -- or Friday, when he's pretty open. Do we want to open with talking about the wild parrots of SF and how we care for them (Jennifer)? - always a good attention getter. This will also be a venue for talking about Rio, the movie, when it comes out, and macaws in general. I suspect the radio station is not highly listened to, so my hopes are not high that this will give us incredible exposure, but any exposure is good exposure (except that brutal divorce situation), so they say. I don't necessarily think pitching that everyone vote for us on pepsi would be the best way to open? - I'm wondering if we want to save that pitch for March or whenever we go back to that, to give more bang for the buck at that point. What does this group want to do? p

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Re: [Media-advisors] Ticket 174568
by Patricia Blau 25 Jan '11

25 Jan '11

I've left him a message. Hopefully he'll be back to me today, and we'll find out what he's looking for & who would be the best person to interview! p On Jan 24, 2011, at 8:58 PM, Michelle Yesney wrote: >> >> >> >> ---------- Forwarded message ---------- >> From: Zaina Shea <zaina.shea(a)yahoo.com> >> Date: Mon, Jan 24, 2011 at 5:01 PM >> Subject: Ticket 174568 >> To: Heather Hohlowski <heatherhohlowski(a)yahoo.com>, wildparrotjenn(a)yahoo.com, "Vincent J. Hrovat" <1217(a)vhrovat.org>, John Graziano <jgraz(a)mac.com>, Chloe.Redon(a)windriver.com, Michelle Yesney <msyesney(a)gmail.com>, sfoview(a)gmail.com >> >> >> I don't know who should get this ticket. I hope one of you do. Thanks. >> >> >> [ Ticket#: 0174568 ] New voicemail from (510) 962-5693 at 3:12 PM [ Age: 1 hour 32 minutes ] >> Lock - Zoom - History - Priority - Note - Close >> Created: 01/24/2011 15:20:02 >> From: >> Google Voice <voice-noreply(a)google.com> >> To: >> g1444voicemail(a)mickaboo.org >> Subject: >> New voicemail from (510) 962-5693 at 3:12 PM >> . >> >> Voicemail from (510) 962-5693 at 3:12 PM >> Transcript: Hi, My name is Jonathan Ricker on the Public Affairs Director >> for T E R radio san francisco, and I came across your website and thought >> it would be good content for a Public Affairs Programs call community >> involvement. This is a 5 minute segments airs Monday through Friday, so. >> I'm calling to see if you're interested in doing a 15 minute interview for >> this program that would be over the phone and taped it's not live and >> sometime this week or early this week if possible, tomorrow would be ideal >> if you could make it any time tomorrow and my call back number is (510) >> 962-5693 (510) 962-5693. >> >> >> Zaina Shea /Conure Team >> >> Mickaboo Companion Bird Rescue >> >> You can't change the world by saving one animal, >> but for that one animal, you change its world... >> >> >> >> >> > >

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FW: Ticket 174568
by Vincent J. Hrovat 24 Jan '11

24 Jan '11

It looks like most of you who would be interested in this received a copy separately. Since this is a media matter, I'm also posting it to media advisors' discussion list. --VH From: Zaina Shea [mailto:zaina.shea@yahoo.com] Sent: Monday, January 24, 2011 5:02 PM To: Heather Hohlowski; wildparrotjenn(a)yahoo.com; Vincent J. Hrovat; John Graziano; Chloe.Redon(a)windriver.com; Michelle Yesney; sfoview(a)gmail.com Subject: Ticket 174568 I don't know who should get this ticket. I hope one of you do. Thanks. [ ] [ Ticket#: 0174568 ] New voicemail from (510) 962-5693 at 3:12 PM [ Age: 1 hour 32 minutes ] <https://mickaboo.org/otrs/index.pl?Action=AgentTicketLock&Subaction=Lock&Ti cketID=74988> Lock - <https://mickaboo.org/otrs/index.pl?Action=AgentTicketZoom&TicketID=74988> Zoom - <https://mickaboo.org/otrs/index.pl?Action=AgentTicketHistory&TicketID=74988 > History - <https://mickaboo.org/otrs/index.pl?Action=AgentTicketPriority&TicketID=7498 8> Priority - <https://mickaboo.org/otrs/index.pl?Action=AgentTicketNote&TicketID=74988> Note - <https://mickaboo.org/otrs/index.pl?Action=AgentTicketClose&TicketID=74988> Close Created: 01/24/2011 15:20:02 From: Google Voice <voice-noreply(a)google.com> To: g1444voicemail(a)mickaboo.org Subject: New voicemail from (510) 962-5693 at 3:12 PM . Voicemail from (510) 962-5693 at 3:12 PM Transcript: Hi, My name is Jonathan Ricker on the Public Affairs Director for T E R radio san francisco, and I came across your website and thought it would be good content for a Public Affairs Programs call community involvement. This is a 5 minute segments airs Monday through Friday, so. I'm calling to see if you're interested in doing a 15 minute interview for this program that would be over the phone and taped it's not live and sometime this week or early this week if possible, tomorrow would be ideal if you could make it any time tomorrow and my call back number is (510) 962-5693 (510) 962-5693. Zaina Shea /Conure Team Mickaboo Companion Bird Rescue You can't change the world by saving one animal, but for that one animal, you change its world...

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Rio movie opens April 15th
by Karen Watkins 24 Jan '11

24 Jan '11

The Rio movie starts April 15th. Does anyone know which theaters show movies from Twentieth Century Fox? Is that a Century Theater? Twentieth Century Fox distributed Gulliver's Travels and Black Swan. If we identify the theaters, we can start asking the theater managers to allow us to educate viewers about bird care and commitment. Karen

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Yelp Review for Mickaboo
by Karen Watkins 23 Jan '11

23 Jan '11

I saw a 12/31/10 posting from James Spaid on Yelp about "Mickaboo.org" and his birds. Does anyone want to address his comments on Mickaboo's behalf? Thanks, Karen

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press release
by Patricia Blau 20 Jan '11

20 Jan '11

I'm not sure who could figure this out-- or how, for that matter-- but is there any way we can know about how many birds we had to turn away, this year? - I think the number we had surrendered to us was 357, but I can't find the email that makes that claim. (I'm going to keep looking) Also, the types for which we cannot accept any more at this point-- ? which areas are closed? thanks- p

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Fwd: YOU can vote THREE times per day for Mickaboo & 'Coo's Pepsi grant
by Elizabeth Young 20 Jan '11

20 Jan '11

i don't know that this is non-eye-glazing but it's the best i could do... ---------- Forwarded message ---------- From: Elizabeth Young <adoptkings(a)gmail.com> Date: Sun, Jan 16, 2011 at 12:07 PM Subject: YOU can vote THREE times per day for Mickaboo & 'Coo's Pepsi grant To: General mickaboo discussion <discuss(a)mickaboo.org>, MickaCoo(a)mickaboo.org Hello- We're at #71 today and so still climbing but not as fast as we could be! We learned yesterday that there are actually THREE ways you can legally vote for the Mickaboo & 'Coo Pepsi grant every day! #1 Text message 105245 to number 73774 #2 Click www.refresheverything.c<http://www.refresheverything.com/mickaboobirdrescue> om/mickaboobirdrescue <http://www.refresheverything.com/mickaboobirdrescue> and log in via Facebook and vote #3 Click www.refresheverything.c<http://www.refresheverything.com/mickaboobirdrescue> om/mickaboobirdrescue <http://www.refresheverything.com/mickaboobirdrescue> and log in via Pepsi and vote (I've attached a screen shot that shows both the Facebook and Pepsi log in screens.) Also, you'll have 9 extra votes to use for our partners each time you do this (totaling 30 votes a day per person, only 3 of which can go to Mickaboo & 'Coos grant). The partners that we're in cooperation with and that I'm voting for (and leaving comments to encourage their reciprocity) include: Wildlife Rehab & Rescue Jungle Friends Children's Hospital of Oakland Designer Gene Therapy Terra Lingua Apache Language Terra Lingua Lakota Language Terra Lingua Hawaiian Language I know this is a big pain in the butt to do all this clicking and texting and bugging friends and such but just think how many silent auctions and garage sales we need to generate $50K !!! e -- Elizabeth *PLEASE vote for Mickaboo & 'Coo Bird Rescues today **& every day* *this month to help us win a MUCH needed $50K grant! * **www.refresheverything.c om/mickaboobirdrescue Until they all have homes, don't buy, don't breed- adopt. www.RescueReport.org www.MickaCoo.org http://www.youtube.com/watch?v=QGjyooh3Yo0 -- Elizabeth *PLEASE vote for Mickaboo & 'Coo Bird Rescues today **& every day* *this month to help us win a MUCH needed $50K grant! * **www.refresheverything.c om/mickaboobirdrescue Until they all have homes, don't buy, don't breed- adopt. www.RescueReport.org www.MickaCoo.org http://www.youtube.com/watch?v=QGjyooh3Yo0

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I'm worried and wondering...
by Elizabeth Young 20 Jan '11

20 Jan '11

Hello- I'm worried and wondering about our too-slow progress in the Pepsi grant contest and wanted to share these thoughts/questions with y'all. In no particular order- -I'm worried that many/most people think that if they're voting, that's all they need to do when *it really requires that we each recruit lots of daily voters*. ??? -I'm wondering if there are some other networks that our folks have that could be engaged in supporting us- i.e. neighborhood groups, school groups, workplace groups...? People don't have to know/support Mickaboo & ' Coo. They will vote to support us- the people that ask for that support. -I'm worried that MY (the pigeon lady) pushing so hard for this could be misunderstood as it is a MickaCOO thing. MickaCoo would only take a small fraction of the grant and, with our much lower bills, we're much less in need of it. I'm pushing it because it is the easiest, quickest way to get $50K for Mickaboo that I've come across to date and it seems like Boo really needs it (and 'Coo really needs and supports 'Boo). Others have spoken up in support of it but no one (rightly or wrongly) as much as me. I'll gladly sit down and shut up if others will take up the charge. ???? -I'm wondering if there is a tactful way/time to ask a block of competitors that are waaay back there to reconsolidate their support behind us? -We've got 11 days to move up 56 notches in the ranking. Bless our hearts that as small and new-to-this as we are, we're doing as well as we are but, if we don't do some things differently right now, we've lost our halfway-decent chance to win $50K. -Only 39 folks have signed up for the daily reminders. Out of 1000+ that received it. If Mickaboo really wants support for this effort, we need to ask/inspire/generate it in ways that are more effective. Here's some language I'm using to try and get help via email (actually phone & personal requests get better results but this is good email follow up info) *YOU can help us to win a MUCH needed Pepsi Refresh Everything Grant by voting for us here every day this month: ** http://www.refresheverything.com/mickaboobirdrescue*<http://www.refresheverything.com/mickaboobirdrescue> * * *AND you can double your support by texting: 105245 to: 73774 every day as well * *AND you can sign up for a daily voting reminder by emailing: ** pepsichallenge-subscribe(a)mickaboo.org*<pepsichallenge-subscribe(a)mickaboo.org> * * *AND you can help spread the word by sharing this with your network. * * * *We need Pepsi (nationwide) voters as well as SF/Bay Area fosters and adopters! * *Please visit **http://www.Mickaboo.org* <http://www.Mickaboo.org/>* for more information and please share, print and post the attached flyers!* * * -- Elizabeth *PLEASE vote for Mickaboo & 'Coo Bird Rescues today **& every day* *this month to help us win a MUCH needed $50K grant! * **www.refresheverything.c om/mickaboobirdrescue Until they all have homes, don't buy, don't breed- adopt. www.RescueReport.org www.MickaCoo.org http://www.youtube.com/watch?v=QGjyooh3Yo0

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